Understanding what business we are really in w/ author, entrepreneur, and sales pro Barry Cohen
Barry draws upon over 40 years of Sales experience as he shares real life stories and a proven philosophy for sales. Starting in Radio, transitioning into his agency Ad Lab Media. Working in audio/video production, PR, and eventually publishing. Barry brings it all for our listeners. From building relationships to designing successful ad campaigns. If you are in sales, grab your popcorn and enjoy.